Parenting is one of the most rewarding yet stressful jobs, and the invisible mental load can be overwhelming. That’s why S’moresUp created the PUP Score—an innovative tool designed to measure, track, and help parents manage their stress levels.

Parenting is one of the most rewarding yet demanding roles a person can take on. The mental load, constant decision-making, and juggling of responsibilities create an often invisible burden that many parents carry alone. In a world that moves at an unforgiving pace, parents—especially moms—are under increasing pressure to manage their families, careers, and personal well-being all at once.
At S’moresUp, we believe no parent should have to navigate this stress alone. That’s why we developed the Parenting Under Pressure (PUP) Survey and PUP Score—a groundbreaking tool designed to help parents measure, understand, and manage their stress levels effectively.
The Surgeon General’s Advisory on the Mental Health and Well-Being of Parents makes it clear: parental stress is a public health issue. Parents are facing heightened levels of stress due to:
Research shows that 41% of parents say they are so stressed they cannot function on most days, and nearly 48% feel overwhelmed by stress. Yet, stress in parenting is often ignored or normalized, leaving parents with little to no structured support.
That’s where the PUP Score comes in.
"Parental stress is real, measurable, and something we must address as a society. The PUP Score helps parents take control by providing clear, actionable insights into their stress levels—helping them move from feeling overwhelmed to feeling empowered."
— Priya Rajendran, CEO & Co-founder, S’moresUp
The PUP Score is a scientifically developed measure designed to quantify parental stress and offer customized solutions.
🔹 Personalized Assessment – Parents answer questions about their daily stressors and support systems.
🔹 Stress vs. Support Balance – The score is calculated by analyzing stress-inducing factors (workload, financial strain, parenting challenges) vs. stress-reducing factors (support systems, self-care, coping mechanisms).
🔹 Scoring Scale (-40 to 115):
🔹 Actionable Insights – Parents receive custom recommendations based on their score, including stress management tips, expert advice, and support group suggestions.
“Think of it like a parenting weather forecast. Your PUP Score tells you what kind of ‘parenting climate’ you’re experiencing and how to prepare for it.”
— Reeves Xavier, Co-founder & CTO, S’moresUp
1️⃣ Awareness & Self-Reflection – The score helps parents understand their stress patterns and recognize areas needing improvement.
2️⃣ Practical Support & Solutions – Instead of vague advice, parents receive real, data-driven recommendations tailored to their unique stressors.
3️⃣ Community & Connection – PUP Score users gain access to support groups, expert-led workshops, and stress-reduction resources via ParentsUnderPressure.ai.
4️⃣ Employer & Policy Change Advocacy – Our data highlights the need for better workplace policies and community-based parental support, advocating for change where it’s needed most
S’moresUp is taking the next step by expanding the PUP initiative with:
✔ PUP AI Companion – A personalized digital assistant offering real-time stress management solutions.
✔ Corporate Wellness Partnerships – Encouraging companies to integrate parental well-being into employee benefits.
✔ Policy & Research Advocacy – Using aggregated data to advocate for stronger parental support programs.
📲 Want to understand your parental stress and take back control? Take the PUP Survey today and discover your PUP Score!